Invention Grant
- Patent Title: Click tracking using link styles
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Application No.: US16675662Application Date: 2019-11-06
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Publication No.: US10997358B1Publication Date: 2021-05-04
- Inventor: Dustin Long
- Applicant: Google LLC
- Applicant Address: US CA Mountain View
- Assignee: Google LLC
- Current Assignee: Google LLC
- Current Assignee Address: US CA Mountain View
- Agency: Dority & Manning, P.A.
- Main IPC: G06F15/16
- IPC: G06F15/16 ; G06F40/134 ; G06F16/951 ; G06F16/958

Abstract:
Methods, systems, and apparatus for tracking user clicks on result links in a search result webpage disclosed. In one aspect, a method includes generating one or more webpages each including a link to a destination document; specifying a style for the link in each webpage according to a style sheet language, the style including a behavior trigger indicating user selection of the link and a display property that causes retrieval of a resource from a remote server when the behavior trigger is activated; providing the webpages with the specified style to a plurality of clients; receiving at the remote server one or more requests from at least one of the plurality of clients for the resource; and in response to the receiving, recording a count for user selection of the destination document based on a number of received requests for the resource.
Information query