Invention Grant
- Patent Title: Digital experiences using touchpoint-based prompts
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Application No.: US16701023Application Date: 2019-12-02
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Publication No.: US11023102B2Publication Date: 2021-06-01
- Inventor: Ali BaderEddin
- Applicant: Qualtrics, LLC
- Applicant Address: US UT Provo
- Assignee: Qualtrics, LLC
- Current Assignee: Qualtrics, LLC
- Current Assignee Address: US UT Provo
- Agency: Keller Jolley Preece
- Main IPC: G06F3/048
- IPC: G06F3/048 ; G06F3/0482 ; G06F3/0488

Abstract:
The present disclosure relates to a digital experience system that non-intrusively obtains valuable user feedback by strategically prompting users for feedback during a user's journey of a digital content experience. For example, in one or more embodiments, the digital experience system detects when various discrete touchpoints are triggered throughout a user's journey. In response to detection a triggered touchpoint, the digital experience system can provide the user with a prompt from a template of prompts. In this manner, the digital experience system can receive valuable and meaningful feedback from users without disrupting the user's digital content experience. Indeed, the digital experience system enhances the content experience for the user by providing prompts to the user throughout the user's journey of the content experience.
Public/Granted literature
- US20200218405A1 DIGITAL EXPERIENCES USING TOUCHPOINT-BASED PROMPTS Public/Granted day:2020-07-09
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