Invention Grant
- Patent Title: Web page performance improvement system
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Application No.: US15846977Application Date: 2017-12-19
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Publication No.: US11037190B2Publication Date: 2021-06-15
- Inventor: Paul John Roy , Arthesh Satish Kumar , Somenath Dey , Amiya Gupta
- Applicant: Microsoft Technology Licensing, LLC
- Applicant Address: US WA Redmond
- Assignee: Microsoft Technology Licensing, LLC
- Current Assignee: Microsoft Technology Licensing, LLC
- Current Assignee Address: US WA Redmond
- Agency: Ray Quinney & Nebeker
- Agent Tiffany Healy
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; G06F16/957 ; H04L29/06

Abstract:
Methods and devices for determining third party content to display on one or more webpages may include receiving an identification of at least one third party content for analysis. The methods and devices may include receiving third party content performance metric information for the at least one third party content based on an analysis of the at least one third party content. The methods and devices may include determining whether the third party content performance metric information is within a performance threshold level and sending a third party content control message that prevents the at least one third party content from presentation on the webpage based at least on the third party content performance metric information exceeding the performance threshold level.
Public/Granted literature
- US20190139080A1 WEB PAGE PERFORMANCE IMPROVEMENT SYSTEM Public/Granted day:2019-05-09
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