Disclosed are a backlight module and a display device. The backlight module includes: an optical film set; a light guide plate; a reflector plate; and a back plate. The back plate includes a base plate and a support portion disposed on a periphery of the base plate. The reflector plate is disposed on the base plate, the light guide plate is disposed on a side of the reflector plate away from the base plate, and the optical film set is disposed on a side of the light guide plate away from the reflector plate, one end of the support portion located in the same plane as the optical film set away from the base plate.