The present disclosure provides a picture hook identification method as well as an apparatus and a terminal device using the same. The method includes; determining geometric parameter(s) of an identification object based on image(s) collected b a camera and internal parameter(s) of the camera; comparing the geometric parameters of the identification object with geometric parameter(s) of a target picture book; and determining the identification object as the target picture book, if a difference between the geometric parameters of the identification object and the geometric parameters of the target picture book is within a preset range. In this manner, the target picture book is further filtered by matching the geometric parameters, which can reduce misidentification to improve the accuracy of identifying the picture book.