Various methods, apparatuses, and media for preventing fraud in card or mobile transaction are provided. A fraud prevention application module defines one or more geographical zones where a card or mobile transaction is authorized. Information related to the defined geographical zones are stored onto a memory. A processor is configured to initiate the card or mobile transaction at a point-of-sale (POS) location; determine whether the POS location corresponds to the stored information related to one or more of the defined geographical zones; and authorize the card or mobile transaction based on a determination that the POS location corresponds to the stored information related to the defined one or more geographical zones.