The objective of the present invention is to provide an information recording body, a medium and a printed product having improved design properties. An information recording body provided with a superimposed image including a brilliant layer and a transparent layer formed on the brilliant layer is characterized in that: the brilliant layer is a chromatic color image formed from a brilliant material; the transparent layer is a regular pattern image formed from a transparent starting material; the transparent starting material is configured in such a way that an amount of light reflected therefrom differs depending on an observation angle; and the superimposed image is formed in such a way that the transparent layer is recognizable in accordance with a specific observation angle.