Systems and methods relate to display of insights, including a system including a remote computing system configured to cause a user display to display a graphical user interface (GUI), wherein the GUI enables a user to select a time range and a locale, the GUI displays a list of a plurality of media content that have been displayed on one or more digital displays associated with the locale, each of the plurality of media content being listed according to impression counts of each of the plurality of media content for the locale selected and the time range selected, and each of the impression counts is a count of views by people of a respective media content of the plurality media content on the one or more digital displays of the locale.