Provided are a hub capable of sharing specific content according to a plurality of augmented reality (AR) devices and an electronic device including the same. The electronic device according to an aspect of the present disclosure includes a hub, and a plurality of AR devices configured to transmit and receive data to and from the hub, in which the hub includes a collector configured to collect content implemented on the augmented reality devices, a storage configured to store the collected content, a modifier configured to modify the content to correspond to an event when the event occurs in the augmented reality device, and a transmitter configured to transmit the modified content to the augmented reality device. An electronic device according to the present disclosure may be associated with an artificial intelligence module, a robot, an AR device, a virtual reality (VR) device, and a device related to 5G services.