An ultrasound diagnosis apparatus according to an embodiment includes an ultrasound probe and transmitter circuitry. The ultrasound probe is connected to a body through a cable and includes an ultrasound transducer element to transmit and receive an ultrasound wave. The transmitter circuitry generates transmission waveform data, generates, from the generated transmission waveform data, transmission signals that the ultrasound probe uses for transmitting ultrasound waves, and outputs the generated transmission signals to the ultrasound probe. When causing the ultrasound probe to transmit a plurality of ultrasound waves with different phases successively depending on a transmission condition, the transmitter circuitry generates transmission waveform data based on which a sum component of the ultrasound waves transmitted successively is within a certain range, by using the transmission signals detected between the cable and the ultrasound transducer element.