A method, system, and computer program product for initiating actions among devices are described. A relative position of at least one device to at least one other device is determined, and one or more rules specifying at least one action to initiate based at least in part on the relative position of the at least one device to the at least one other device are obtained. The one or more rules can differ based on the relative position of the devices. The at least one action is initiated using a processor of the at least one device.