Data-analysis-based validation of product review data and linking to product record data are provided to facilitate forwarding product-related guidance. The processing includes one or more processors obtaining record data documenting, at least in part, a product's specific supply chain history, and receiving by the processor(s) review data for the product. Based on data analysis, the processor(s) authenticates the review data of the product to establish verified review data, and links the verified review data to the record data documenting, at least in part, the product's supply chain history. The processor(s) provides to a user product-related guidance based, at least in part, on the verified review data for the product that has been linked to the record data documenting, at least in part, the product's supply chain history.