Examples are disclosed that relate to deferring a message based upon a target situation for message presentation. One example provides a computing device including an output subsystem including one or more output devices, an input subsystem including one or more user input devices, and a logic device. The computing device further includes memory storing instructions executable by the logic device to receive a message from a remote computing system, output a notification of the message via the output subsystem, and receive via the input subsystem a request for a deferral of the message, the request for the deferral including an annotation to be stored for a later presentation with the message.