Apparatus for controlling a plurality of lighting devices to emit light, the controller comprising: a lighting interface for transmitting control commands to each of the plurality of lighting device in order to control the plurality of lighting devices; and a controller configured to: obtain orientation information indicative of an orientation of a user device and based thereon determine the orientation of the user device; obtain location information indicative of a location of the user device and based thereon determine the location of the user device; process the determined orientation of the user device and the determined location of the user device to determine one or more lighting settings for one or more of the plurality of lighting devices; and selectively control, via the lighting interface, the one or more lighting devices to emit light in accordance with the one or more determined lighting settings.