A system and method for associating an audio signal with a Personal Mobile Device (PMD) of a user is provided and includes associating a user with the Personal Mobile Device (PMD) of a user, associating at least one of the user and the PMD with a processing device, determining if the user is using an exercise machine having an exercise machine television and identifying which exercise machine the user is using, determining which channel is being displayed on the exercise machine television and transmitting the audio signal for the channel being displayed available to the user's PMD.