A click heatmap abnormality detection method and apparatus, comprising: obtaining a first click heatmap, and dividing the first click heatmap into a plurality of regions (S100); for each region among the plurality of regions, respectively determining a click probability of a click action corresponding to each click source happening in the region (S200); for each click source, determining an abnormal click region corresponding to the click source according to the click probabilities (S300). The described solution determines abnormal click regions according to the click probabilities of the click actions corresponding to the click sources happening in the regions, without the need for manual identification, and with high accuracy and identification efficiency.