Methods and systems for suggesting electronic collaborative user groups to a user account based on user account activity. The method includes identifying one or more event records corresponding to a user account. Each of the one or more event records identifying an interaction between a client device of the user account and a server computing system and corresponding to one or more themes associated with a given team. The method further includes calculating a theme score for the user account based on the retrieved one or more event records. The theme score based at least in part on the number of identified event records. The method also includes determining whether the calculated theme score exceeds a predetermined threshold score, and in response to determining that the calculated theme score exceeds the predetermined threshold score, facilitating connection of the user account and the team associated with the theme.