A display device of the present inventive concept includes: a display panel include a first display area including a first pixel area in which first pixels are disposed and a transmissive area in which no pixel is disposed, and a second display area including a second pixel area in which second pixels are disposed; a panel driver configured to supply an analog data signal to the first and second pixels; and a camera configured to include at least one camera module for capturing an image and disposed to overlap the first display area of the display panel. The panel driver controls luminance of at least some of the first pixels in the first display area at a first time point at which the at least one camera module captures an image.