Embodiments of the present disclosure relate to customizing an electronic survey using social networking information. One or more embodiments of a survey system receive social networking information associated with a respondent from a third-party social networking system in connection with a request to provide a survey to a client device of the respondent. One or more embodiments of the survey system use the social networking information to determine a plurality of survey questions for the electronic survey. Additionally, one or more embodiments of the survey generate a customized electronic survey to include the plurality of survey questions and then provide the customized survey to the respondent's client device.