An apparatus for sharing location information of a vehicle may include: a communication circuit configured to communicate with a server, and a processor electrically connected with the communication circuit. The processor may be configured to receive, via the communication circuit, authentication information for sharing the location information of the vehicle from the server; transmit, via the communication circuit, the authentication information to an external device, which is a target for sharing the authentication information, such that the external device receives the location information from the server; and acquire the location information from the server using the authentication information.