A wire rod rolling roller is disclosed. In one aspect, the wire rod rolling roller includes upper and lower rollers spaced apart from each other and configured to roll a wire rod passing therebetween and upper and lower drive shafts fixedly extending through the centers of the upper and lower rollers, respectively, and configured to rotate the upper and lower rollers. The wire rod rolling roller also includes upper and lower bearing housings respectively disposed on one side of the upper drive shaft and one side of the lower drive shaft, and configured to support the upper and lower drive shafts. The wire rod rolling roller further includes a journal bearing inserted into the upper and lower bearing housings and in surface contact with the upper and lower drive shafts to minimize fiction and a gap adjustment device configured to adjust a gap between the upper and lower rollers.