In one example, a device, computer-readable medium, and method for synchronizing multiple user devices in an immersive media environment using time-of-flight (ToF) light patterns are provided. In one example, a method performed by a processing system of a first device includes detecting a fiducial that is present in a light pattern projected by a second device, wherein the second device is present in a same surrounding environment as the first device, determining an identity of the second device based on an appearance of the fiducial, identifying an expected orientation of the fiducial within the light pattern, based on the identity of the second device, and determining a location of the second device relative to the first device, based on an observed orientation of the fiducial relative to the expected orientation of the fiducial.