A system and method optimize delivery of a good from a seller to a buyer through a drop-off location. The system illustratively includes at least one processor, configured to identify at least one attribute of the good from a plurality of such attributes; identify at least one attribute of the drop-off location from a plurality of such attributes; compile a match between the identified at least one attribute of the good and the identified at least one attribute of the drop-off location; identify at least one attribute of the seller from a plurality of such attributes; identify at least one attribute of the buyer from a plurality of such attributes; compile a match between the identified at least one attribute of the seller and the identified at least one attribute of the buyer; and select the drop-off location as a delivery destination of the good based on the two matches.