Provided are a service transmission method and apparatus. The method comprises: a first mobile station acquiring N resource allocation parameter sets, wherein each of the resource allocation parameter sets comprises at least one resource allocation parameter, and N is greater than or equal to 2; the first mobile station determining a second resource allocation parameter set from the N resource allocation parameter sets, and the first mobile station determining a second target resource; the first mobile station sending to a second mobile station indication information about the second resource allocation parameter set and indication information about the second target resource; and the first mobile station transmitting, according to the second resource allocation parameter set, a second service with the second mobile station using the second target resource. The method can flexibly and rapidly cope with different requirements of different services on semi-persistent scheduling.