The present disclosure relates to an information processing apparatus, an information processing method, and a recording medium that allow tactile presentation corresponding to content to be assigned to a device. A control unit controls, on the basis of content information regarding content presented to a user and device information regarding a plurality of devices that the user is carrying, each device having a tactile presentation unit that presents a tactile sensation to the user, output of a tactile signal for causing at least one of the plurality of devices having the tactile presentation units to make the tactile presentation unit present a tactile sensation corresponding to the content. The present disclosure can be applied to, for example, a tactile presentation control device.