Methods are devices are provided for setting an identity image of an account. In the method, an identity image setting operation for a target account is detected; an identity image set is displayed in response to detection of the identity image setting operation, the identity image set including at least one identity image to be selected; selection operation over the identity image to be selected is detected; and an identity image of the target account is set in response to detection of the selection operation according to a target image indicated by the selection operation.