Identifying unreported issues in computing applications based on customer service interactions and website analytics. A computing system may receive communication data between a CSP and a user. The system may analyze the communication data using an NLP algorithm to identify a plurality of concepts in the communication data. The system may identify, based on the concepts, a target application associated with the communications between the CSP and the user. The system may receive analytics data from a web server hosting the target application and identify a feature of the target application that is not functioning. The system may then assign a priority to the feature of the target application that is not functioning based on a type of the feature and the received analytics data and generate a service issue record for the feature of the target application that is not functioning and the assigned priority.