The present disclosure discloses a stroke head of a drive apparatus for driving curtain lifting, comprising a body, and the body is internally provided with a circuit board where a power switch is disposed, and the power switch is exposed outside the body. The power switch disposed on the stroke head brings the effects of facilitating switching on/off a power supply for people and saving electricity. When the stroke head after manufactured is assembled with a tubular drive unit and then warehoused, the power switch can be switched off to prevent power depletion, thereby ensuring sufficient electricity quantity left in the power supply after the power supply is assembled and switched on to debug the drive apparatus, and maintaining normal operation of the drive apparatus. In addition, a closed power supply is beneficial to lowering its explosion risk in transportation and improving safety.