Systems and methods of the present invention provide for one or more server computers communicatively coupled to a network and configured to: store a plurality of website feature data records including a first record defining a first website feature and a second record defining a second website feature; compare the records to determine whether a tag or metadata element within the records is common to both; if so, insert an affinity data record into the database defining a combination of the two website feature data records; and in response to a request, automatically generate and publish a website including the combination of the website features.