A system and method for inserting a composited image or otherwise generated graphic into a selected video by way of a programmatic process. According to some embodiments, a system may comprise an Automated Placement Opportunity Identification (APOI) engine, a Placement Insertion Interface (PII) engine, a preview system, and an automated compositing service. The system finalizes a graphic composite into a video and provides a user with a preview for final export or further manipulation.