A system and method are disclosed for receiving a request to track data of an area of interest (AOI). The system receives a plurality of geolocation data records corresponding to a plurality of mobile devices. The system determines which mobile devices of the plurality of mobile devices have visited the AOI. For each mobile device determined to have visited the AOI, the system determines a path of the mobile device. The path including a prior location of the mobile device and a next location of the mobile device. The system transmits for display by a client device, a report including the path for each mobile device determined to have visited the AOI. The path indicating an identification of additional AOIs based on the prior location and the next location.