Provided is processing of allowing an information processor to output characteristic information on at least either sports equipment or a method for using the sports equipment by a user, the information processor executing: image acquisition processing acquiring an image of the sports equipment after use, of the sports equipment with a mark attached, or of an installed tool installed, during use of the sports equipment, on the sports equipment; position identification processing identifying a position likely to be damaged of the sports equipment by performing detection of a color change place, a shape change place, or the mark on the image acquired in the image acquisition processing; and information outputting processing outputting the characteristic information based on the position identified in the position identification processing.