A method of operating a Brushless Direct Current Motor (BLDCM), the BLDCM of the type including: a series of concentric independently activated electromagnetic phase coils interacting with a series of permanent magnets to provide relative movement therebetween, the phase coils having temporal periods of activation time and deactivation time, the method including the steps of: (a) activating at least one of the phase coils for a short period of activation; and (b) measuring the voltage response across the phase coil of the deactivated phase coil during the short period of activation to determine the rotor position.