An apparatus includes a network interface and one or more processors. The network interface is configured to receive a request from a client device. The request includes a universal resource locator (URL). The one or more processors are configured, responsive to receiving the request, to identify a design template based on the URL, to generate a design based on the design template, and to generate design data by parsing the URL. The one or more processors are also configured to send, via the network interface, the design and the design data to the client device to cause display of an updated version of the design by applying the design data to the design. The one or more processors are further configured to receive the updated version of the design via the network interface from the client device.