A vehicle structure includes a vehicle body structure, a first tie-down assembly and a second tie-down assembly. The vehicle body structure defines a cargo area having a floor structure, a first pillar structure and a second pillar structure. The first and second pillar strictures are spaced apart from one another and are rigid strictures that extend upward from the floor structure. The first tie-down assembly is attached to the first pillar structure. The second tie-down assembly is attached to the second pillar structure.