A method for dynamically presenting a multi-sensory notification of a selected event in an application, a computer program product, and a system for dynamically presenting a multi-sensory notification for weather events in a mobile weather application. One embodiment may comprise presenting a multi-sensory experience to a user reflecting a selected phenomenon responsive to a user selection in an application. The multi-sensory experience may include presenting an animation, a sound, and a haptic pattern reflecting the selected phenomena. At least one of the sound and the haptic pattern may be dynamically adjusted to correspond to real-time data about the selected phenomena.