Content delivery and playback methods and apparatus are described. The methods and apparatus are well suited for delivery and playback of content corresponding to a 360 degree environment and can be used to support streaming and/or real time delivery of 3D content corresponding to an event, e.g., while the event is ongoing or after the event is over. Portions of the environment are captured by cameras located at different positions. The content captured from different locations is encoded and made available for delivery. A playback device selects the content to be received based in a user's head position.