Disclosed are methods and compact apparatus for controlled, on-demand ammonia generation from urea. The process gasifies an aqueous urea solution in a chamber utilizing hot gas while controlling the flows of aqueous urea solution and hot gas to achieve complete gasification of the aqueous urea solution and form a gas mixture comprising ammonia, isocyanic acid, carbon dioxide and water vapor, which is passed through a catalyst bed containing particulate transition metal oxide to convert substantially all of the isocyanic acid to ammonia. A catalyst support and the catalyst bed are aligned with the gasification chamber at the lower end of said chamber to provide a degree of back pressure on the gases in the gasification chamber to isolate the gasification chamber from turbulent exit effects caused by equipment downstream of the thermal reactor. A sample of the product stream is treated to remove water and ammonia, and analyze for carbon dioxide content to control the process. The apparatus to perform the process includes flow managing equipment and catalyst supports that facilitate continuous operation with accurate control.