An installation system has a laser range finder set at a reference position to measure a distance to a target, an installation cart which performs operation for laying a magnetic marker in a road, and an arithmetic unit which identifies a position relation of a laying position where the magnetic marker is laid with respect to the reference position. When operation for laying the magnetic marker in a road is performed, by taking the installation cart during performing the operation of laying the magnetic marker in the road as a target, based on a distance to the installation cart measured by the laser range finder, the position relation of the laying position with respect to the reference position is identified by the arithmetic unit.