Invention Grant
- Patent Title: System and method for identification and prediction of positive business leads through lead scoring
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Application No.: US15688812Application Date: 2017-08-28
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Publication No.: US11348149B2Publication Date: 2022-05-31
- Inventor: Srivatsan Venkatesan , Tarkeshwar Thakur , Vijayaragavan Venkatarathinam , Bhagirath Goud , Pratheeswaran Ramasamy
- Applicant: Freshworks, Inc.
- Applicant Address: US CA San Bruno
- Assignee: Freshworks, Inc.
- Current Assignee: Freshworks, Inc.
- Current Assignee Address: US CA San Bruno
- Agency: LeonardPatel PC
- Priority: IN201641029617 20160830
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/06 ; G06Q20/40
Abstract:
A computer program, computer-implemented process, and/or an apparatus may detect an event in a webpage or an application, and adjust a lead score by comparing the event with implicit lead scoring rules, explicit lead scoring rules, lead state, or any combination thereof. Using the lead score, the event is assigned to a category or classification for purposes of identifying a positive or negative lead.
Public/Granted literature
- US20180060929A1 SYSTEM AND METHOD FOR IDENTIFICATION AND PREDICTION OF POSITIVE BUSINESS LEADS THROUGH LEAD SCORING Public/Granted day:2018-03-01
Information query
