A vehicle travel control system for a vehicle may include: a launch profile generator to generate a target torque profile or a target speed profile based on monitored driving information of a host vehicle and a target vehicle; and a controller to control a speed or an acceleration of the host vehicle based on the generated profile. In particular, the launch profile generator analyzes an intention of a driver of the host vehicle when the driver intervenes at least one of the speed, acceleration or deceleration of the host vehicle being controlled, and the launch profile generator further revises the target torque profile or the target speed profile when the analyzed intention represents preferences of the driver such that the controller controls the host vehicle based on the revised profile.