An apparatus for configuring an avatar responsive to a content having at least one of a video and an audio signal includes an authoring unit configured to detect one or more events in a content comprising at least one of a video and an audio signal, categorise one or more of the detected events, and generate an event track for the content, the event track comprising one or more of the categorised events associated with a respective time; a selecting unit configured to select a configuration of an avatar to correspond to a respective categorised event of the event track; and an output generator configured to generate control data to configure an avatar in response to a selected configuration.