A method of role-based collaboration includes accessing information about a project that includes tasks to be executed, and that includes roles for execution of the tasks, the information including the roles and specified team members assigned to the roles. The method includes creating a conferencing channel for the project, with role-based group membership. The method includes role-based joining the specified team members as group members of the conferencing channel. The specified team members are automatically joined as the group members, which automatically change contemporaneous with any corresponding changes in the specified team members assigned to the roles. The method further includes transferring messages between the group members and thereby the specified team members via the conferencing channel that is accessible to the specified team members from client software running on devices usable by the specified team members.