An electronic apparatus capable of playing back a VR video image saves, in association with a first VR video image, a first reference direction serving as a reference for determining a range of a part of a first frame image of the first VR video image to be displayed on a screen at the start of playback of the first VR video image; selects a second VR video image different from the first VR video image among a plurality of VR video images; and performs control such that when the second VR video image starts to be played back, a range of a part of a second frame image of the second VR video image to be displayed first is displayed on the screen, the part being based on the first reference direction.