Apparatus and methods for spatially orienting a subterranean pressure pulse to a hydrocarbon-bearing formation. The apparatus includes an injection body with a fixed shape, where the injection body is operable to hold an exothermic reaction component prior to triggering an exothermic reaction of the exothermic reaction component, and where the injection body maintains the fixed shape during and after triggering of the exothermic reaction component. The injection body includes a chemical injection port, where the chemical injection port is operable to feed components of the exothermic reaction component to the injection body. The injection body includes a reinforced plug, where the reinforced plug is operable to direct a pressure pulse generated by the exothermic reaction component within the injection body to a perforation to generate a spatially-oriented fracture, where spatial orientation of the spatially-oriented fracture is pre-determined.