An NPR steel material for rock bolt and a production method thereof are disclosed. The NPR steel material for rock bolt has a composition, in weight percent, consisting of: C: 0.4-0.7%, Mn: 15-20%, Si: ≤0.1%, Cu: ≤0.03%, Cr: ≤0.01%, Ni: ≤0.02%, S: ≤0.001%, P: ≤0.001%, and the rest being Fe and unavoidable impurity elements. The NPR steel material for rock bolt and the production method thereof effectively solve the problem that rock bolts in the prior art have low tensile strength and low effective elongation. The NPR steel material for rock bolt has a yield strength adjustable in the range of 500-1100 MPa, and an elongation adjustable in the range of 10-80%.