An intraoral applicator device is described herein that is configured to transfer medicament from the applicator to the gums of a patient. The device and methods of use may assist in topically applying medicament e.g. a topical anaesthetic to the gums of a patient without the need for or use of needles or syringes. In one embodiment, the intraoral applicator device may comprise a body with a shape and configuration that generally conforms with at least part of the shape of the teeth and gums of a patient's oral cavity. The device further comprises a holder portion, the holder portion comprising a frame, the frame being configured to clamp over the teeth about a region of the patient's oral cavity such that, when fitted to the patient's oral cavity, at least a part of the holder portion is configured to be held between the patient's teeth when the patient bites their jaws together, the holder portion also gripping at least part of the body. Methods of delivering medicament to at least a portion of the gums of a patient in need thereof using the above device are also described.