A printing method for printing a printing medium includes a non-white ink application step of applying an aqueous non-white ink composition containing a non-white coloring material onto the printing medium, and a white ink application step of applying an aqueous white ink composition containing a white coloring material onto the non-white ink composition on the printing medium to form a superimposed region. The non-white ink composition and the white ink composition each have an organic solvent content limited to 15% or less relative to the total mass of the corresponding ink composition. The mass ratio of the white ink composition to the non-white ink composition in the superimposed region is 1.5 or more in a portion to which the non-white ink composition is applied in an amount largest in the superimposed region.