An armature is configured to come into contact with an actuator due to magnetic attraction force. An outer plate is fixed to an armature, the outer plate being located on an opposite side of the armature from the actuator, the outer plate being configured to rotate together with the armature. An inner hub is located between the armature and the outer plate to be movable in a direction along a rotation axis, the inner hub being fixed to a driven device. A rubber member is disposed between the inner hub and the outer plate to give an urging force to the inner hub and the outer plate in a direction away from each other. This electromagnetic clutch is configured such that the urging force of the rubber member non-linearly increases as the actuator and the armature approach each other due to the magnetic attraction force.