Selecting content for co-located devices
Abstract:
Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. Co-located devices are identified, including first and second devices associated with first and second users. A determination is made that a device is configured to be viewable by multiple users based on device characteristics. Use data is gathered that is associated with current sessions associated with users related to their use of their respective devices, including first data related to the use of the first device and second data related to the use of the second device. The first and second data are aggregated and evaluated to identify a first content item to present on the first device. Second different content items are selected for display on other co-located devices based at least in part on the first content item.
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